Tactix is an online learning community of real-world entrepreneurs where proven tips, tools, and templates are shared to make it easier to grow a business. Taught by founders and experts from across the country, TACTIX brings together the answers you need to take your company to the next level. Covering topics like Digital Marketing, eCommerce websites, and Online Sales, our education app gives you the step-by-step roadmap to getting your business making more money online.

The Sequoyah Fund, CDFI (Community Development Finance Institution) is the managing organization behind Tactix. The Sequoyah Fund, Inc. is a Native CDFI certified by the U.S. Department of Treasury and serves the lending and training needs of the Eastern Band of Cherokee Indians and small businesses on the Qualla Boundary and the seven far-western counties of North Carolina.

TACTIX makes it simple for entrepreneurs to sell more online. A game-changing tool for all small business owners AND the communities who support them!

TACTIX Class Offerings

Classes include but are not limited to:

  • Target Audiences & Your Digital Brand
  • Customer Journey & Sales Funnels
  • Digital Marketing Foundations
  • Facebook, Instagram, and YouTube
  • DIY Photo and Video Marketing
  • Google Listing Basics
  • Third Party Sales & Payment Gateways
  • Selling on Social Media
  • Public Marketplaces
  • Website Planning, Tracking & Conversion
  • Email Marketing

TACTIX Instructor, Aisha Adams

I absolutely love working with entrepreneurs in the TACTIX/ACCEL educational program. It’s the Coffee talks for me! It’s great to have that extra time to listen and troubleshoot specific issues.

Aisha Adams is the program developer for the Lenoir-Rhyne Equity and Diversity Institute (LREDI). In addition to her work with LREDI, Adams is the founder and CEO of the Aisha Adams Media Group and partner organization Equity Over Everything, which advances equity by closing gaps in entrepreneurship and homeownership in low-resource communities.

Her other ventures include the Asheville View, a daytime-style talk show that addresses hot button issues in Asheville, and Nappy Thoughts, a personal blog followed by thousands of people on social media.

Facebook Marketing Basics
Instagram Basic
YouTube Marketing

“Working with Aisha Adams on the TACTIX/ACCEL educational program has been an absolute pleasure. Aisha is a wonderful instructor who makes students feel comfortable, empowered, and open to sharing their experiences. Her content is engaging, actionable, and fun. Plus she has the ability to speak on a wide variety of relevant business and marketing topics. Thanks for everything you do to make our students successful!”

Sarah Benoit

TACTIX team member